About Us – Home
MADMINUTE is a future-focused automotive and motorsports brand built on speed, precision, and creative intelligence. Driven by passion and powered by innovation, we specialize in consultancy, R&D, and breakthrough technologies across the automotive and motorsports ecosystem.
From hybrid and electric vehicle testing to cutting-edge motorsports management, we work where performance meets possibility—pushing limits, solving real-world challenges, and shaping what’s next for mobility and motorsports.
Based in India, MADMINUTE collaborates with brands, teams, innovators, and creators who believe speed is not just motion—but mindset.
To lead in consultancy, R&D, and breakthrough innovation across the automotive and motorsports world elevating performance through hybrid and electric vehicle testing, motorsports management, and impactful media and content creation.
To build a global movement for explorers and speed enthusiasts by blending adventure, creativity, and technology beyond the track positioning MADMINUTE as more than a brand, but a lifestyle and community driven by motion and innovation.
We are not confined to a single discipline.
MADMINUTE operates at the intersection of technology, performance, media, and culture.